Viral Video Marketing:
Go Viral with hipeDIGITAL

- Content: Is your video funny, exciting or polarizing in any way?
- Quality: Does the quality of the production of your video qualify?
- Timing: Does your video coincide with anything trending on the internet? Because sometimes, timing is everything.
These are just some of the questions you have to ask yourself. Instructional videos or simple videos about your company may not qualify for the Viral Video treatment but there are still ways to get in front of your desired audiences using other methods.
Can all videos go viral?
Not all videos are created equal.

VIRAL VIDEO MARKETING FAQ
What does it mean for a video to go viral?
A viral video is a video that becomes popular and is widely shared through social media and other online platforms, often reaching millions of viewers in a short period of time.
How can I make a video go viral?
There is no surefire formula for making a video go viral, but there are some strategies you can use to increase the chances of success. Some of these include creating high-quality and engaging content, using eye-catching visuals and music, telling a compelling story or delivering a powerful message, leveraging current trends or events, targeting the right audience, and promoting your video through social media and other channels.
Should I focus on a specific platform to make my video go viral?
It depends on your target audience and the type of video you are creating. Different platforms have different audiences and features, so it’s important to tailor your video to the platform that is most likely to resonate with your audience. For example, TikTok may be more effective for reaching a younger audience, while Facebook may be more effective for reaching an older audience.
How long should my video be to make it go viral?
There is no specific length that guarantees a video will go viral, but in general, shorter videos tend to perform better on social media. Try to keep your video under 2-3 minutes if possible, but make sure to focus on delivering a strong message or story in that time.
Can I make a video go viral without a big budget?
Yes, you don’t need a big budget to make a video go viral. The most important factor is the quality of your content and how well it resonates with your audience. With the right strategy and approach, even a low-budget video can go viral if it captures people’s attention and inspires them to share it with others.
What should I do if my video doesn’t go viral?
Even with the best strategy, there is no guarantee that a video will go viral. If your video doesn’t go viral, don’t get discouraged. Instead, focus on creating more high-quality content, engaging with your audience, and promoting your videos through social media and other channels. With persistence and hard work, you can still build a strong following and achieve success over time.