SOCIAL MEDIA MARKETING
TRUST. CONFIDENCE. PROMINANCE. DOMINANCE.
It’s no secret that in today’s world SOCIAL MEDIA is a big part of how your business is represented online. Of course, being found for what you do on search engines is in most cases, top priority (this can vary depending on your business model). Being found on Google is important because this is where your customer’s buyers journey begins. But what happens when they start doing their research and begin learning about your competitors? Now take your business owner hat off for a moment and ask your self this question – You do research when you buy things, right? Well, your customer is no different, and being represented creatively and professionally builds trust & credibility. Those are the 2 biggest keys cited by customers when making a buying decision. Customers like to forge some sort of a relationship with the company they do business with. They are looking for social proof before they invest their hard earned dollars in your product or service.
SOCIAL PROOF: RELEVANCY & COMMITMENT
FACEBOOK . INSTAGRAM . TWITTER .
So what is SOCIAL PROOF? You see it all the time actually you’re might just not be aware that it is classified as anything. Oh it is, and it’s a huge marker in the decision making process. Imagine you’re seeing an ad or any sort of post on Facebook, Instagram or whatever social network you might dwell on. You see a powerful message for a product or service with zero comments, maybe a few likes. Trade that in with a similar product being sold that is laden with likes and approval from users and followers. Furthermore, being seen online brings up a lot of questions and answering your customer’s questions is even more powerful. Even if you decide to tackle the question privately, live interaction with customers shows not only that you are relevant, but that you are committed to your craft and providing an excellent service.
MIAMI SOCIAL MEDIA MARKETING
Whether your platform of choice is Instagram, Facebook or even Twitter, it is important to post constantly on many of these social media platforms. That is because your potential customers are on them and they are checking up on you when making buying decisions. Our Social Media Marketing package includes daily posts on the major platforms using custom graphics and branding to elevate your business.
GOOGLE MY BUSINESS
Another important Social Media platform that encourages daily posts is your Google My Business platform. This ties directly into Google Maps, your local rankings and Search Engine Optimization. If you are a brick & mortar business this can be another lead source for your business. We offer posting on GMB (Google My Business) as a separate package than the basic Social Media Marketing management.
RESEARCH. STRATEGY. FUNNELS
We all know about the amount of eyeballs (and controversy) that are surrounding Facebook these days. It is undoubtedly advantageous for your company to be visible on the social media giant’s platform, but when it comes to engineering a Facebook Ads campaign, it’s not always as simple as that.